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Global Leader + Artist/Entertainer + Author + Researcher + And More

Dr. Sarai Koo is inimitable and a "force to be reckoned."

WELCOME

Actress

Sarai is an actress, writer, producer, and director. Although she does not dedicate all her time to the industry, she occasionally appears in commercials, interviews, TV shows and movies

Leader

Dr. Sarai Koo has appeared in local, national and global media due to her professional background.

Author and Reseacher

Dr. Sarai Koo is dedicated to making significant impact. Witness her influence on individuals, companies, and cities. through her publications. Explore the breadth and depth of her contributions.

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small ripples can have a big impact

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Real Impact


We create meaningful, transformative impacts in people's lives. We focus on changing people from within.

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Change is inevitable. When we challenge people, we ensure that it is both demanding and achievable.

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As global leadership facilitators with real C-Suite experience, we possess the insights needed to help leaders at all levels be effective and create a lasting impact.

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Opting for a single coaching approach is limiting. At Project SPICES, we offer a transformative combination that a brings the most impact.

ABOUT US

We a Problem-Solvers Who Make an Impact.

Dr. Sarai Koo is a dynamic speaker, coach, advisor, entrepreneur, and consultant who has impacted thousands of lives from the inside out.

If you are looking to enhance your life and improve your company culture with humor, power, and charm, connect with Project SPICES.

"WHAT ARE YOU LIVING FOR"

Podcast in a Car

Henry Garner Jr.

Drummer, Rose Royce

Henry has played the drums with Rose Royce for 30+ years. He shares who he is, what he is living for and more.

Michael Barrett

Content/Joyful with Stage 4 Cancer

Michael shares his life story and how his life became transformed. He is content and joyful despite having stage 4 cancer right now. He says he is blessed.

College Process Expert

Interview Directors of Admission

Dr. Koo interviewed Rick Shaw, Dean of Admission and Financial Aid, Stanford University

The world we see

Dr. Koo interviewed Deans of Admission from Brown University, Stanford University, and more

Global Leader & Facilitator

Always in Delivering the Best

Using our integrated approach, Dynamic Interplay™, we ensure that our
content is the best and profoundly impactful, leading to life-changing
transformations.

Powerful Art and Science of Delivery

Training does not have to be boring and superficial. We specialize in crafting messages that are impactful and humorous, while delving dep into the core of people's souls and spirits.

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OUR GALLERY

Appeared in the Korea Times multiple times

Dr. Koo shares her non-fiction book Seoul Food and expert information about the college admissions process

Appeared on Faith, Power, and Influence, Channel 668

Dr. Koo shares her experience as the CEO and Founder of MAPS 4 College

Appeared on Halo Halo, Channel 13

The largest entertainment and lifestyle television show for Asian/Asian Pacific Americans

Appeared on Director Steven Soderbergh's movie, Kimi

Former CEO Dr. Koo hosted the 3rd Annual College Fair

Sarai stars as Jenny Chu in the short film Mandarins

Appeared in the Korea Daily multiple times, mostly on the front page

Dr. Koo was a DJ on Where People Make a Difference Radio Station (nominated #1 radio station in America, intercollegiate)

Dr. Koo as the engineer who created the Hyundai Robotaxi (global commericals)

Making Ripples that Last

Seoul Food

Speaking Engagements

Dr. Sarai Koo has been on various stages.

Mandarins

Best Dramatic Short at the 2023 New Hampshire Film Festival

Dr. Sarai Koo plays Jenny Chu.

This film is about an emotional and compulsive black sheep Olivia Chu who reunites with her estranged family by crashing her mother's funeral. Determined to say something but ill-prepared, Olivia unintentionally delivers an offbeat eulogy that sends her two dutiful older siblings, Jenny and Michael, scrambling to save face in front of friends and family. Competing eulogies ensue, painting a larger picture of each of the siblings in relationship to each other and the complex woman they've come together to honor that day.

Sarai as Jessica Hasling

Sarai appeared on Kimi, directed by Steven Soderbergh, as Jessica Hasling.

Hyundai Global Commercials

Dr. Koo is featured as the Dr./Scientist who created the Hyundai Robotaxi.

Top 10, Launch Pad Prose Competition 5th Annual

Quarterfinalist, ScreenCraft Cinematic Book Competition 2022

International/National Article Appearances

맘 속 가시 없애야 행복해져

Gather valuable information on choosing schools and scholarships

학교공부 충실, ACT 응시가 유리


Diligent school studies, advantageous to take the ACT

대학, 입학 후 수업 따라가기 쉽지 않네

In college, it's not easy to keep up with classes after admission

학교선택·장학금 등 알찬정보 건진다

Gather valuable information on choosing schools and scholarships

Dr. Koo and Dean Whitla (Harvard)

학교선택·장학금 등 알찬정보 건진다

Gather valuable information on choosing schools and scholarships

Radio Seoul Interview

YTN Global News

"I am Bibimbap"

Blogs and Article

different people

Why You Keep Attracting The Same Person In Different Bodies

January 25, 20264 min read

Why You Keep Attracting The Same Person In Different Bodies

attracting

Why Relationship Patterns Repeat Even When You Choose “Differently”

There is a particular kind of heartbreak that feels strangely familiar. New person. New story. Different timing. Yet the dynamic ends in almost the same way.

You promise yourself it will be different next time. You choose someone who looks different on the surface. Still, you find yourself in a familiar emotional position. It is easy to conclude that you are unlucky, broken, or that you attract the wrong people.

The truth is more precise than that.

You do not attract what you want. You attract what is unresolved.

Why Familiarity Often Wins Over Health

Patterns repeat not because you are failing, but because your nervous system is loyal to what it knows. Familiarity often feels safer than health.

If chaos, emotional distance, overgiving, or walking on eggshells were part of your early experience, your system learned that this is what connection feels like. That learning became your baseline.

Even when your mind says you want something different, your body is scanning for what it recognizes.

Your childhood experiences, past relationships, and unprocessed hurt together create an internal blueprint for connection. That blueprint shapes expectations around love, conflict, attention, and worth.

Unless the blueprint changes, relationships tend not to. You may change faces and names, but the emotional structure beneath the relationship stays the same.

Stop Focusing On The Person And Start Tracking The Pattern

Breaking this cycle begins with shifting your attention.

Instead of focusing only on the person in front of you, start paying attention to the emotional pattern they activate. Notice what happens in your body around them.

Do you feel like you have to earn closeness?
Do you shrink to keep the peace?
Do you feel responsible for their emotional state?

It is rarely about this one person. It is about the wound or expectation they plug into.

Chemistry Versus Compatibility

Another important distinction is between chemistry and compatibility.

Chemistry can be electric, immediate, and intense. It often feels like recognition. That recognition is not always aligned. Sometimes it is your trauma history saying, I know this. I know how to survive here.

Compatibility has a different texture. It feels steadier and quieter. It feels safe to be yourself. Compatibility is your integrated self saying, this is good for me.

When you learn to tell the difference, you stop assuming that the strongest pull is always the best choice.

Choosing From Alignment Instead Of Loneliness

The next shift is learning to choose from alignment rather than from loneliness.

When you choose from emptiness, urgency, or fear of being alone, you are more likely to repeat what is familiar. Your system is trying to fill a gap as quickly as possible.

When you choose from a regulated place, grounded in your own worth and needs, your choices begin to change. You are no longer looking to be rescued from your life, so you are less willing to tolerate dynamics that require you to abandon yourself.

A Deeper Reframe

You are not someone who only attracts the wrong people.

You are someone whose nervousYou are not someone who only attracts the wrong people.

You are someone whose nervous system has been faithfully choosing from old survival patterns.

Those patterns made sense when they formed. They helped you stay connected, feel a sense of belonging, or remain safe in environments where your needs were not fully met. The fact that they are replaying now does not mean you are broken. It means your system is still protecting you the way it once had to. system has been faithfully choosing from old survival patterns.

Those patterns made sense when they formed. They helped you stay connected, belong, or remain safe in environments where your needs were not fully met. The fact that they are replaying now does not mean you are broken. It means your system is still protecting you the way it once had to.

How Relationships Change When You Do

As your internal world begins to shift, your relationships follow.

You stop confusing intensity with love.
You stop accepting inconsistency as usual.
You notice red flags earlier because you are no longer working to earn basic care.

People who once felt magnetic may begin to feel draining or simply uninteresting. That is not coldness. . . That is your system no longer mistaking familiar pain for connection.

You cannot control every person you meet. But you can change the pattern of your participation.

When you choose truth over survival, relationships stop reenacting the past and become a place where you can actually live in the present.

Watch more here:

To explore this further, you can follow Dr. Sarai Koo on LinkedIn for insights on leadership under pressure, and watch her content on Dr. Sarai Koo’s YouTube Channel, Instagram, and TikToK for real-world leadership scenarios and practical solutions. You can also subscribe to the LinkedIn Newsletter: Integration Under Pressure for deeper system-level perspectives, and visit Winning Pathway LinkedIn Page and the Leadership Hub Blog to see how regulated, psychologically safe systems translate into measurable business outcomes.

Repeating Relationship PatternsAttracting The Same PartnerRelationship Trauma PatternsNervous System And RelationshipsAttachment Patterns In Dating
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Dr. Sarai Koo

Dr. Sarai Koo is the Chief Visionary Officer of Project SPICES, a coaching, consultancy, and speaking company, former CEO and Founder of MAPS 4 College, SVP of DEI and Culture, actress, and a former Central Intelligence Agency officer. Sarai has a Ph.D. in Education with degrees and specializations in leadership, human development, culture, executive coaching, and human services. Sarai coaches, mentors, consults, and advises global leaders, such as Ambassadors, government leaders, presidents, CEOs, educators, and individuals worldwide. She is a published author, speaker, and lecturer to various groups and has successfully developed innovative leadership and human capital programs for over 18 years. She is the creator of SPICES Transformational Model. She has assisted in exploring their strengths, releasing hindering deep-rooted issues, and designing a life plan that fulfills their full potential. In 2019, Dr. Koo, sharing her SPICES work, was specifically chosen as the lead organizational change expert to provide tangible vertical and horizontal strategies to transform organizational culture for more 40 Federal Executive Agencies. She is named the top 100 Chief Diversity Officers by the Diversity National Council and 2023 DEI Top Influencers.

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